Sao Paulo has ended its search for a main shirt sponsor by signing a lucrative new deal with Semp Toshiba.
The Brazilian giant has signed a contract with the electronics firm which runs through to the end of 2014 and is reportedly worth R$23 million (US$11.3 million) a year to the club. Semp Toshiba made its debut on Sao Paulo shirts for its Campeonato Brasiliero clash against Internacional on Wednesday, with the deal being formally announced on Thursday.
The Brazilian giant has signed a contract with the electronics firm which runs through to the end of 2014 and is reportedly worth R$23 million (US$11.3 million) a year to the club. Semp Toshiba made its debut on Sao Paulo shirts for its Campeonato Brasiliero clash against Internacional on Wednesday, with the deal being formally announced on Thursday.
