WPP summit in Rio showcases the opportunities of Brazil's upcoming World Cup and Olympic Games

Check out exclusive insights from WPP's recent conference from some of the key players involved in the upcoming events, watch Martin Sorrell on the country's and industry's prospects over the coming decade, and find out more about the Group's activities in Brazil.

PRESENTATIONS

• Carlos Nuzman, President of COB (Brazilian Olympic Committee)
  Rio 2016 Olympics Presentation
• Michael Payne, former Director of Marketing for the IOC (International Olympic Committee)
  Ten Key Lessons to Ensure Success and Avoid Failure
• Greg Luckman, President, GroupM ESP
  Commercial Purity: The Dichotomy of Sport
• Rob Prazmark, former representative of the IOC's TOP Program
  Why Companies Align with Olympic Games & FIFA World Cup
• Carlos Augusto Montenegro, President of Grupo IBOPE
  Marcia Cavallari, Diretora Executiva, IBOPE Inteligência
  Public Opinion: What Hosting the World Cup and Olympic Games Mean to Brazil (in Portuguese)
• Ryan Barker, Director of Brand Strategy, Brand Asset Consulting (Y&R)
  Fulfilling the Dream: How the World Cup and Olympics Games Drive Brazilian Growth